Digital Content Specialist

SAP started in 1972 as a team of five colleagues with a desire to do something new. Together, they changed enterprise software and reinvented how business was done. Today, as a market leader in enterprise application software, we remain true to our roots. That’s why we engineer solutions to fuel innovation, foster equality and spread opportunity for our employees and customers across borders and cultures.

SAP values the entrepreneurial spirit, fostering creativity and building lasting relationships with our employees. We know that a diverse and inclusive workforce keeps us competitive and provides opportunities for all. We believe that together we can transform industries, grow economics, lift up societies and sustain our environment. Because it’s the best-run businesses that make the world run better and improve people’s lives.


The Digital Customer Experience team will be responsible for driving awareness and adoption for an SAP product, enabling users to be successful in the product through digital content.

This role will be responsible for producing content for the web property. Excellent writing, editing, communication, and interpersonal skills are required for this multi-faceted role.


Define and maintain a thought leadership editorial calendar and maintenance schedule for existing content

Incorporate key messaging into a variety of written resources including web copy, blogs, video scripts, customer stories, emails, and social media channels

Collaborate with product management and product marketing and write new and compelling copy to promote upcoming innovations

Manage, proofread, and edit materials authored by contributors

Other duties as assigned

The ideal candidate should have the following qualifications:

Proven work experience as a copywriter, digital content specialist, or similar role

Excellent writing and editing skills with strong attention to detail

A confident and positive character with good communication skills and a ‘can-do’ attitude

A self-starter and master-collaborator who is able to work with individuals from a variety of business areas and technical levels

Ability to multi-task, prioritize work and adhere to tight deadlines

Basic knowledge of search engine analytics and optimization

Basic technical knowledge of HTML and web publishing

Hands-on experience with a Content Management System (WordPress)

Adobe Illustrator and Photoshop skills an asset


Success is what you make it. At SAP, we help you make it your own. A career at SAP can open many doors for you. If you’re searching for a company that’s dedicated to your ideas and individual growth, recognizes you for your unique contributions, fills you with a strong sense of purpose, and provides a fun, flexible and inclusive work environment – apply now.

To harness the power of innovation, SAP invests in the development of its diverse employees. We aspire to leverage the qualities and appreciate the unique competencies that each person brings to the company.

SAP is committed to the principles of Equal Employment Opportunity and to providing reasonable accommodations to applicants with physical and/or mental disabilities. If you are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team (Americas: [email protected] or [email protected], APJ: [email protected], EMEA: [email protected]).

Successful candidates might be required to undergo a background verification with an external vendor.

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